Market development

Key to our customized business development and field marketing offerings is execution.

Our offerings in this field comprise:

  • Field marketing
  • Interim management and professional board representation

Prospecting and promotion

Following a thorough introduction to the client’s market offering we can even conduct direct prospecting with potential customers by means of phone calls and personal product presentations and even all the way through to contract closure.

“A good result so soon! I wish all my sales calls were as successful!”
Alex Temple, Director, Bridgehead/Healthcare Education Services, Melton, UK
- on a prospecting job amongst major Nordic-based pharmaceutical companies conducted for the client

“Hi Hans Christian, Thanks again for having made yesterday possible! It was a very good opportunity and I am very much thankful for the passion you drive this forward! I am already looking forward to a new round of visits!”
Wolfgang Waxenberger, Director, SirValUse, Hamburg, Germany
- on a series of prospecting and business development exercises in medtech which led to repeated RfPs for the client

Our SMA market development offerings comprise:

Customer focused symposium

Planning, preparing and implementing a special symposium for top-50 customers, with 100 decision makers invited.

Key account seminar

Organizing and conducting a key account seminar with 10-20 decision makers at the customer facility.

Trade show or exhibition

Organizing and conducting participation with a specially designed booth in a major exhibition or trade show.

Ad hoc management assistance, business modelling workshops and strategic consulting

“Thank you, Hans Christian, for a well-conducted business model workshop. The exercise helped us identify some valuable key points for our further strategy work. In the process you managed to both open up the complexity of the topics and to steer us towards reasonable conclusions.”
Diana Belea, Project Manager & Maria Louise Martinussen, COO, Woolspire, Copenhagen, Denmark
- on a business strategy assignment in online channel optimization, segmentation and partnership prospecting

In certain instances hands-on intervention at management level or strategic supervision at the board level may be desired. Our board and comprehensive international business experience can be at free lance disposal for such services, too. For further, request detailed resume and references, or go to: http://dk.linkedin.com/in/hchollaender

Enquiries

If you have questions to our services or products or have other enquiries please call us or fill in the form to the right, click "Send", and we will get back to you shortly.

Thanks in advance for your interest in InterMark.